Wrangler Jeans is an iconic American denim brand renowned for its durability, style, and deep-rooted heritage in Western wear. It has built a reputation for producing rugged and reliable jeans tailored for cowboys and the working class.
Wrangler Jeans is owned by Kontoor Brands, Inc., a global lifestyle apparel company headquartered in Greensboro, North Carolina, USA. Kontoor Brands was spun off from VF Corporation in 2019 and became an independent, publicly traded company.
The brand’s commitment to quality craftsmanship and innovation has solidified its place in the denim industry, appealing to ranchers, rodeo stars, and fashion-conscious consumers worldwide.
Known for its robust fabrics and timeless designs, Wrangler Jeans embody the rugged spirit of the American West while adapting to contemporary fashion trends. This introduction sets the stage to explore the ownership of Wrangler Jeans, shedding light on the entities that have contributed to its legacy and continued success in the global market.
Who Owns Wrangler Jeans – You Need To Know
Wrangler Jeans is owned by Kontoor Brands, which also owns the Lee and Rock & Republic brands. The brand was originally owned by Blue Bell, a clothing company later acquired by VF Corporation before being spun off as Kontoor Brands. Some key statistics about Kontoor Brands and Wrangler Jeans:
- Headquarters: Greensboro, North Carolina, USA
- CEO: Scott Baxter
- Employees: Kontoor Brands has approximately 15,000 employees worldwide.
- Revenue: Kontoor Brands reported an annual revenue of over $2.5 billion.
- Brands: Besides Wrangler, Kontoor Brands also owns Lee Jeans, another iconic denim brand.
- Global Presence: Sold in over 100 countries worldwide, catering to a diverse consumer base.
Kontoor Brands focuses on creating iconic apparel brands known for their quality, authenticity, and innovation in denim and casual wear.
Ownership By Kontoor Brands, Inc
Kontoor Brands Inc., a global lifestyle apparel company headquartered in Greensboro, North Carolina, owns Wrangler Jeans. Kontoor Brands established itself in 2019 as a spin-off from VF Corporation and is led by CEO Scott Baxter and President Casey Jones.
The company manages a portfolio of iconic apparel brands, including Wrangler, Lee, and Rock & Republic. Wrangler, known for its rugged and durable denim products, continues to be a prominent part of Kontoor Brands’ offerings, catering to a wide range of customers with its distinctive western and workwear-inspired designs.
Revolution Of Wrangler Jeans
Wrangler Jeans, known for their rugged durability and Western-inspired designs, have a rich history dating back to their founding in 1947 by the Hudson Overall Company. Originally catering to cowboys and rodeo riders, Wrangler quickly became synonymous with quality craftsmanship and durable denim. Over the decades, Wrangler expanded its range to include various styles.
Like classic straight cuts to modern slim fits, appealing to a broader audience beyond its Western roots. Today, Kontoor Brands owns Wrangler, a company focused on denim and apparel, continuing to uphold Wrangler’s legacy of quality and innovation in denim fashion. Wrangler’s heritage celebrates its contribution to American fashion and its enduring appeal among consumers seeking durable, stylish jeans rooted in Western tradition.
Collection Available At Wrangler Jeans?
Kontoor Brands is a global lifestyle apparel company popular for its durable denim fabric and iconic styles like the Super Big Ben overalls. Wrangler is on a mission to provide rugged and stylish clothing that meets the needs of its diverse customer base.
Each collection at Wrangler Jeans reflects the brand’s commitment to quality, style, and functionality, ensuring a pair of jeans matches every lifestyle and preference. At Wrangler Jeans, you can find a variety of collections catering to different styles and preferences:
- Wrangler Retro: Featuring classic denim styles with a vintage-inspired look and feel, perfect for those who appreciate timeless Americana.
- Wrangler Cowboy Cut: Designed for durability and functionality, these jeans are ideal for cowboys and anyone seeking rugged, hard-wearing denim.
- Wrangler 20X: This collection combines modern fits with traditional Western details, offering jeans that combine contemporary style with Western heritage.
- Wrangler Authentics: Casual and versatile jeans suitable for everyday wear, crafted with comfort and practicality in mind.
- Wrangler Outdoor: Designed for outdoor enthusiasts, these jeans can withstand rugged conditions while providing comfort and mobility.
- Wrangler Premium Performance: Engineered for comfort and flexibility and crafted with innovative materials for enhanced mobility and durability.
Consumer Perception And Reviews
Kontoor Brands, Inc., owns Wrangler Jeans, an iconic denim brand with deep roots in American Western culture. Kontoor Brands manages products under various well-known labels in the apparel industry. Wrangler has built a strong reputation, particularly among consumers in the Americas and beyond, for its durable and stylish denim. The brand’s association with the Pro Rodeo Cowboy Association further solidifies its rugged image and quality craftsmanship.
Consumers often praise Wrangler for its comfort, durability, and classic Western style. Reviews highlight the jeans’ ability to withstand rugged use while maintaining fit and color. Many customers appreciate Wrangler’s consistent quality and value for money, making it a preferred choice for both everyday wear and outdoor activities.
Overall, Wrangler’s ownership under Kontoor Brands and its positive consumer feedback underscore its position as a leading denim brand synonymous with Western heritage and enduring style.
Conclusion
Wrangler Jeans, currently owned by Kontoor Brands Inc., continues to uphold its legacy of durability and style in denim craftsmanship. As part of Kontoor Brands’ portfolio since its establishment in 2019, Wrangler retains its iconic status in Western wear and beyond.
The brand’s enduring appeal lies in its ability to blend rugged heritage with modern fashion trends, appealing to a diverse global audience. Wrangler Jeans, under Kontoor Brands, is set to innovate while maintaining its commitment to quality. This ensures its enduring presence as a cornerstone in the denim industry.
Frequently Asked Questions
1.What Company Does The Wrangler Belong To?
Ans: It belongs to Kontoor Brands Inc., an independent publicly-traded company that also owns popular clothing brands like Lee and Rock & Republic. The company focuses on sustainability and ethical practices in its manufacturing processes.
2.What Does Kontoor Brands Own?
Ans: Kontoor Brands, a publicly traded company, owns iconic brands like Wrangler, Lee, and Rock & Republic. With a global presence in over 100 countries, Kontoor Brands also operates VF Outlet and Rustler.
3.What Is The Most Popular Wrangler Jeans Fit?
Ans: The popularity of Wrangler Jeans varies based on regional preferences and customer choices. Some popular options include Regular Fit, Slim Fit, Bootcut, and Straight Fit. Additionally, Wrangler offers styles like cowboy cut, retro, and stretch.
4.Who Currently Owns Wrangler Jeans?
Ans: Kontoor Brands, Inc., a global lifestyle apparel company, is the current owner of Wrangler Jeans. Wrangler Jeans, once owned by VF Corporation, joined Kontoor Brands in 2019 after VF spun off its jeans business. Kontoor Brands, Inc. is headquartered in Greensboro, North Carolina.
5.What Led To The Current Owners Acquiring Wrangler Jeans?
Ans: In 1986, VF Corporation acquired Wrangler Jeans, expanding its portfolio and market share in the denim industry. This acquisition significantly impacted VF Corporation’s growth and success as a global apparel company.
6.What Are Some Popular Styles Of Wrangler Jeans?
Wrangler Jeans, known for their durability and rugged style, offer several popular styles that cater to different preferences and needs:
- Wrangler Cowboy Cut Jeans: A classic style originally designed for cowboys, featuring a straight leg fit and high rise.
- Wrangler Retro Jeans: Combines vintage-inspired details with modern comfort, available in various fits like slim, straight, and bootcut.
- Wrangler 20X Jeans: Designed for the modern cowboy, offering a range of fits including slim and relaxed, with Western-inspired detailing.
- Wrangler Authentics Jeans: Casual and versatile jeans available in straight, slim, and relaxed fits, suitable for everyday wear.
- Wrangler Riggs Workwear Jeans: Built tough for work environments, featuring durable materials and functional details like reinforced knees and tool pockets.
